Creating a great cocktail is a balancing act. Typically the spirits are billed as the hero, but really it’s the mixer that tells the story. The supporting ingredients, the largest portion of the recipe, is where the magic happens. The wrong choice could overpower, dilute, or simply muck up the flavor balance. Polar mixers are crafted to brighten, temper, and delight and our philosophy is that anyone can build a great cocktail, or mocktail of course, by knowing to balance the key flavor components – Bitterness, Sweetness, Saltiness, or Sourness